Every freelancer or agency is concerned about finding web design clients, keeping the sales funnel full and to gain more qualified leads. You can be as passionate about the subject, have financial stability etc. it also makes you your own boss or boss to many. But to gain financial stability, you need to have clients.
Here are the ways to gain web design clients for web design in Singapore or any part of the world.
- Through proposals
No matter if you like writing proposals or don’t, they help in finding new web design clients and can be an effective selling tool too. Particularly, if you have a strong lead at hand and about to seal the deal. You can also use them to pitch this to weak leads too. Companies ask for Request for Proposals or RFP online where your business can bid on bigger projects, gain bigger contracts and gain more visibility. You need to find the best places to look at.
- Through job boards
Although responding to RFPs can bestow great contracts and new projects, but they take a lot of time. And for most companies, time matters a lot particularly if you are seeking new clients and to grow your monthly income. You can try this third party marketplace also. These platforms contain potential client project and let freelancers bid on them. You can charge them on an hourly basis for specific project types as well. If you are determined, you can work on various projects at the same time.
- Through Cold pitching
After you have given a try to proposals and online job boards, now you can also try approaching the clients directly. You can also try cold calling if you prefer. Email and in person pitching are also great for businesses that cannot afford to be on phone at all times. But you can also try both at the same time by the means of email, or meeting them in person.
- Through Events
If you want to practice your cold pitches, you can do that by attending the events. This can also make your business visible in the market. No matter if the event is free or paid, you can make the most of them by:
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- Attend web development conferences – Conferences related to your industry can come in handy to make new business networks, partnerships and many more opportunities. It is all about as many useful connection you can.
- Attend client focused conferences – Apart from events related to industry, you may also want to attend client focused conferences. This is the place where you can find ideal clientele. This also helps you pitching new business directly to the potential clients. You can get a lot of face to face time to determine the pain points, offer solutions, discuss trends and solicit important info to grow your business. Just like the industry specific conferences, you can also create a spreadsheet and update their details after the event. You can type in their name, business name, their role in the company, a paint point, business objectives for the year and email to stay in touch with them. This method can be a helpful tool when seeking new web design projects for your business.
- Become a public speaker – The more conferences you speak at, the more you will be known in your industry. Public speaking helps in brand recognition. So, when hiring a designer or developer, you will be the only one considered. This may sound easy, but it is actually not. Speaking at conferences is an amazing way to promote your business, get in touch with new people and gain great opportunities, so make the most of them.
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